Our Story

Wholly Guacamole Story

Once Upon An Avocado

You’'d probably think a guacamole company’s story would start with an avocado tree. But our story starts with a man named Don Bowden. In 1989, this Dallas restaurant owner started to look for a pre-made guacamole to serve in his Mexican restaurants. His biggest problem was that avocados start to brown as soon as you cut them open.

Don knew that solving this problem without using lots of additives and preservatives would not be easy.

But Don doesn'’t do things the easy way; he does things the right way. In his search for the best guacamole, he discovered High Pressure Processing (HPP) Technology.

When used on guacamole, the end result is a completely 100% all natural, fresh tasting product.

Today, Wholly Guacamole® brand is the world’s largest user of HPP technology. Wholly Guacamole brand is America’s best selling brand of pre-made guacamole and has been for ten years running!

Every package of guacamole we produce is made with the same attention to quality and safety that was important to Don 25 years ago. We always use real Hass avocados and natural ingredients that never include preservatives*, artificial flavoring or fillers.

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